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# Blue Links Are Dead…Now What?

ChatGPT visits grew 90% year-over-year to nearly 6 billion. Josh Blyskal, Head of AI Strategy at Profound, reveals how enterprise teams can transition from traditional SEO to generative engine optimization before competitors gain the advantage. The discussion covers fan-out query analysis for understanding how LLMs break down complex prompts into actionable search terms, context-driven content strategies that win AI citations, and practical frameworks for implementing product feeds and structured data to capture commerce opportunities in conversational search.

[Play on Spotify](https://open.spotify.com/ "Play on Spotify")

# [Blue Links Are Dead...Now What?](https://open.spotify.com/embed/episode/21Ht5EmNhPXCDZWRSCMvAj)

## · [Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast](https://open.spotify.com/embed/episode/21Ht5EmNhPXCDZWRSCMvAj)

## Continue listening

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[Outlining the ‘AI’s Impact on SEO’ Book](https://previsible.io/podcasts/outlining-the-ais-impact-on-seo-book/ "Outlining the ‘AI’s Impact on SEO’ Book")

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[![](https://previsible.io/wp-content/uploads/2023/06/blog-1.jpg)](https://previsible.io/podcasts/identifying-and-resolving-major-seo-opportunities-david-bell/ "Identifying and Resolving Major SEO Opportunities")

[Identifying and Resolving Major SEO Opportunities](https://previsible.io/podcasts/identifying-and-resolving-major-seo-opportunities-david-bell/ "Identifying and Resolving Major SEO Opportunities")

16 Jun, 2022


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